Frances M.
Thompson

I help companies across the globe reach their marketing, branding and training goals by delivering the copy they need.

Be it SEO happy digital content, an on-message policy document or catchy and convincing copy for a marketing or social media campaign, I aim to deliver in a flexible and timely manner.

I enjoy seeing the right words help my clients achieve these goals

My clients include:

Findmyshift, a fast growing online scheduling company, needed their copy to be improved upon with two goals in mind; to increase SEO ranking and increase the conversion rates of new visitors. I assisted them by reducing and optimising existing content, particularly on the home page, by adding a new features page, blog and a quick and easy to search FAQ page. Since making these changes Findmyshift has seen its traffic increase, its bounce rate decrease and most importantly a higher conversion rate.

Dr Glenn & Partners is a chain of three radiology clinics in Australia. They required copy for a number of patient information pamphlets. Working with the General Manager of the clinics, I identified key pieces of information to be communicated and I worded these in a gentle and informative manner. I then worked directly with a designer to ensure the layout of the pamphlets would be conducive to our easy to read copy. As a result of these pamphlets Dr Glenn & Partners retained me to do additional copywriting work.

Additional clients include TwistedTime, We Love Accents and PaidTo.

If you'd like to discuss your company's or project please get in touch.